In celebration of Golf Digest's editorial platform highlighting the tremendous charitable contributions of golfers, Golf Digest presents the Golfers Who Give Back Gala, a star-studded event held at Topgolf in Atlanta.
A sculptor of international reputation, Zenos Frudakis was contacted by me to create an award for Golfers Who Give Back, Golf Digest's program recognizing the golf community's leaders in philanthropy. This small sculpture, The "Arnie" has become the focus for the award for the Golfers Who Give Back program.
Designed and produced The Golf Digest Annual Charity Report platform in partnership with the PGA Tour, driving $700,000 incremental advertising revenue for "Golfers Who Give Back" issue.
The inaugural event at Topgolf The Colony, Texas attracted some of the biggest names in golf and business including NBC/Golf Channel analyst Notah Begay III, NFL Hall of Famer Marshall Faulk and PGA Tour pros Colt Knost and Martin Flores.
A groundbreaking event celebrating golf's growing charitable contributions and better understanding the Generation Y swing.